“(Gasp is) too revolutionary for The Church of England”
Marketing Manager, The Church of England
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The Blogfather’s had enough of too much linear thinking and hyperbole about ‘change’ in the time of COVID-19, so he’s got a learned rabble together, dusted down the sawn off and gone after it.
The Blogfather and his better half learn the true value of things the hard way, going all ‘Bonnie and Clyde’ as they go after eBay sharks, Marks & Spencer and an extortionate t-shirt seller, but do find time for Ikea.
Now more than ever, The Blogfather is here for you, and he doesn’t mean a protection racket. This week he’s lobbed a line into the sea of sameness to see which COVID-era brands take the clichéd wank bait…and landed a shoal of shite.
WISDOM FROM OUTSIDE OUR WALLS
“Rather than engagement, conversations or participation people’s actual buying behaviour is about reducing complexity, reducing choice and making easier, good-enough decisions.”
EAON PRITCHARD (AUTHOR OF “WHERE DID IT ALL GO WRONG?”)