Belvilla | ...Gasp!

Belvilla

EMEA Advertising

Black Friday or White Saturday?

The Brief

Having worked with us in previous positions, Kirsty Montgomery knew that when she was in a tight spot for quick creative turnaround, she could rely on Gasp to deliver. Cue seven campaigns all required in the busy run up to Christmas and no capacity with the in-house design team.

Belvilla holiday rentals is the leading specialist in the online rental of self-catering holiday homes in Europe.

The Response

Having made space in the studio we rolled up our sleeves and got stuck in. We cut our teeth on a few easy jobs such as brochure covers and email headers and some simple straplines before getting into the heavy weight stuff of a Black Friday campaign, Recommend a Friend brand and Summer 2020 Concept.

For all campaigns we provided simple yet impactful creative to work across emails, online banners and sky scrapers, animated gifs and video. Translating into multiple language variants and providing at a multitude of different screen and file size, we methodically and logically worked our way through a truckload of work.

Having both a studio and account management team in-house means that this type of project can happily progress through the agency with minimum fuss, we are a well-oiled machine.

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The Results

We were a little more pooped than expected come the end of the year but it was a job well done by everyone involved. The client got all the necessary support and excellent work they needed without having to impact other projects and potential opportunities for revenue.

Kirsty Montgomery, Director of CRM, Belvilla

“Gasp answered tough briefs and deadlines with imagination and commitment. You work with companies again and again that you trust to get the job done.”

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