10th February 2022
A man whose book ‘Hey Whipple, Squeeze This’ is so iconic it’s coined by many as the creative bible, Luke is one of the most talented blokes in the business, having spent 33 years in ad land at shops like Fallon and The Martin Agency.
Join us for a raucous and riotous voyage across topics including: the importance of mentors, the soon-to-be released and updated 6th edition of his book, the state of global creative education, how do you create and define a good idea, and the value of advertising awards.
That’s not to mention finding out what he fervently sees as the bane of the advertising industry…
Follow Luke on LinkedIn
And on Twitter
Here’s his website
And Luke’s video on conflict & tension
Here are his books:
(Sign up to hear first, here)