Gillian Rightford | ...Gasp!
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08th December 2020

Gillian Rightford

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We’ve laid the Table (Mountain) with a bountiful Binet and Field feast to snare Cape Town’s creativity champion and industry agony aunt, Gillian Rightford, this week.

Gillian is Founder of Adtherapy, a management, skills development and communication consultancy ridding the world of bad ads using her simple equation; Better skills = better relationships = better results. Previously, Gillian honed her craft at agencies across South Africa, culminating in an impressive stint as Group Managing Director at Lowe Bull.

In this episode, we tuck into tasty topics like why loads of creative work is so mediocre, tips for marketers and agencies to get the best out of each other, the Bill she can’t live without (clue: it’s either Bernbach or tong?), the importance of account leadership, creativity, risk, cats, astrology and loads more. Go forth and gorge.

Follow Gillian on Twitter

And on LinkedIn

Check out Adtherapy

Guest's Reading List

The Choice Factory

Richard Shotton

Drive

Daniel Pink

Madison Avenue Manslaughter

Michael Farmer

Delusions of Brandeur

Ryan Wallman

Thinking Fast and Slow

Daniel Kahneman

Anatomy of Humbug

Paul Feldwick

Other Guest Links

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